Bainbridge Growth wants e-commerce brands to stop sales guessing game
By Editor - Mon Sep 19, 1:06 pm
Bainbridge Growth , a Boston-based software startup providing data, analytics and financial modeling for e-commerce companies, inked $4 million in seed funding. Ben Tregoe and Austin Gardner-Smith started the company in January 2021 after meeting at Nanigans, an advertising automation software company. Tregoe, CEO, told TechCrunch that while helping brands like Casper, Peloton and Warby Parker understand how to do more effective Facebook advertising, they realized they were building big data systems and modeling revenue on a per customer basis. That got them thinking about what else they could do with the data.