10:07:43 PM PDT - Saturday, July 24th, 2021

Excerpt: The NBA Finals night Jerry West went for 53 and the Logo was born … maybe  

By Editor - Wed Jul 14, 6:29 am

In an excerpt from his book about the epic 1969 Lakers-Celtics NBA Finals, the author offers a theory on the night that inspired the most famous logo in sports.

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Excerpt: The NBA Finals night Jerry West went for 53 and the Logo was born … maybe

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