Footprint wants to change how companies collect, store and share personal data
By Editor - Wed Aug 03, 6:41 am
Anyone who has ever applied for an apartment or a mortgage knows that these companies tend to collect much more information than they need to determine if you can afford the monthly payment. The application process often involves pages of data about you and your life, but what if companies could grab just the data they need in a secure way? That’s the premise behind Footprint , an early stage startup that wants to transform the way companies collect information, while helping consumers control their own data. It’s a big ambitious idea and the startup announced a $6 million seed investment today. “For end consumers, Footprint is the last identity form that they’ll ever fill out. For enterprises, Footprint is just five lines of code. And it gives our customers the ability to both onboard users and do account creation or ‘Know Your Customer’ (KYC) and offload the cost and risk of all of the security that has to happen around storing that data,” company co-founder and CEO Eli Wachs told TechCrunch.